The Embrace Story
From the idea to the crowdfunding and the final product
Embrace Crowdfunding Campaign
The crowdfunding campaign was the best means to validate and bring Embrace to the market in the shortest time possible.
1540 Embrace watches donated to the Epilepsy Foundation of America
Electronics and mechanical design
Finalized Embrace electronics and mechanical parts
Engineering and design validation tests
Production validation tests
Embrace Beta Delivery + UX testing
"Embrace, is rather different from the latest offerings from Apple, Samsung and Motorola: it can spot the warning signs of an epileptic seizure."
"A fascinating story about the role of accidental discoveries in science and design."
"The ultra thin Embrace is the culmination of several years of research."
"It can also do something most watches don’t: send out an epilepsy alert."
"Embrace is the medical-grade wearable we've been waiting for."
"A diary for understanding your daily life better."
"The Embrace has the slickness of a Jawbone Up and the brains of a PhD student."
"Makes it easier for people with epilepsy to detect seizures and let others know when they need help."
"A wearable device that monitors seizures, promises improvements in epilepsy treatments and research."
"The final product design is sleek and minimal—a key consideration in encouraging people to wear medical devices."
"The Embrace isn't just an attractive looking smartwatch that can do all the usual fitness-tracker tricks. It's designed to help epileptics track and manage their seizures without feeling stigmatized."
"Because Embrace tracks day-to-day activity, the data retrieved may help researchers further understand the factors that can be attributed to seizures."